If you are one of the few who think no one clicks on Facebook ads, think again.

The fact that Facebook has made billions yearly on advertising alone is enough proof that people are clicking.

However, of the countless ads in Facebook, how do you get people to click on your ads?

More importantly, how do you get those clickers to patronize the products or services you are offering?

While seemingly straightforward, advertising on Facebook is not as easy as it seems.

Fortunately, you can always invest in a Facebook advertising course so you can get the most bang out of your advertising budget.

If you are considering advertising in Facebook but clueless as to how to run a successful campaign, the following essentials should get you off to a sensational start:

Targeting

One of the most common mistakes business owners commit is not targeting users accurately.

When it comes